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Quality, adaptability, novelty: the producers of "beach" are surfing a good wave

The challenging period which plunged producers of swimwear materials into a time of impatience and uncertainty did not make them sink.

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The summer market is swimming in joy

The sales of swimwear are progressing again, confirming their rebound after years of the global pandemic.

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Salon international de la Lingerie and Interfiliere, 20-22 january 2024

Sixty years have passed since the first Salon International de la Lingerie, retracing the history of a French art form that is now universal. 

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An audacious fashion!

The highly desirable panties

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Pyjamas have beautiful days and nights ahead of them

Pajamas are now worn day and night. They have never been so fashionable and luxurious. It is designed and revealed in the lost noble materials.A product with a growing success to the point that new brands appear on the market exclusively dedicated to creation and marketing of high quality pajamas.

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Lingerie and sport, a history of know-how and maintenance

With French women’s continuously growing appetite for sports, the lingerie market is anchored to a growth segment and many brands are offering activewear and athleisure lines. Beyond opportunities, lingerie brands, with their know-how and expertise, meet a real need for support.

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Precious materials make the good days of the lingerie and of the ready-to-wear markets

The Leavers of exception, the luxurious embroideries and the refined laces have the wind in their sales. Neither the crisis, nor the pandemic seem to have impacted the high-end market, which has reached record sales in the lingerie sector. Carried by the retreat on the “made in”, precious materials have a nice card to play for the seasons to come.

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When Lingerie overturnes the codes of fashion and comes out in the open

By opting for ultra-comfortable lingerie, by removing their bra from time to time, by displaying ultra-sexy lingerie or by wearing a bra on top of their clothes, women play with codes to please themselves.

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